WATERMAN ADVERTISEMENTS



This page last updated on 8/9/05


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Vintage Advertisements - Waterman


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Waterman Advertisment Sections
1800's 1900-1912 Teens Fifties
Twenties Thirties Forties



WAT149 Nov 1897, B&W, 3x5, 2 large pens illustrated, "Suitable Serviceable Remembrance". Also on this page are ads for Payson, Dunton and Scribners steel pen points. $18
WAT202 Feb 1891, Century, B&W, ad size is 3x4 on a 7x10 page, “The Old Reliable Waterman’s Ideal Fountain Pen”, long testimonial by WW Osgoodby, stenographer of NY Supreme Court, BCHR FP illustrated on left side of ad $12
WAT210 Dec 1887, Harpers, B&W, ad size is 3x4 on a 7x10 page, “The Value of a Christmas Present is measured by it’s usefulness”, 5 reasons listed including “ready without trouble or delay” and “never soils the fingers”, BCHR FP illustrated on left side of ad $12
WAT-282 1891, National Geographic, 7x10, B&W, "Waterman's Ideal Fountain Pen", illustration of 4 Waterman Fountain Pens $12
WAT-283 1892, National Geographic, 7x10, B&W, "A Seasonable Suggestion", illustration of 5 Waterman Fountain Pens $12


Waterman Advertisment Sections
1800's 1900-1912 Teens Fifties
Twenties Thirties Forties



WAT-95 1904-5, B&W, 6 3/4x 93/4, 2 BCHR pens with gold bands, “Pen, Penholder & Ink in one” $15
WAT-120 Oct 19, 1911, B&W, 5"x7.5", Ten pens shown, "You can't fool the user of Waterman's Ideal..", reverse side has a Dixon ad $15
WAT-128 early 1900’s, B&W, 5 1/2x8 1/2, American Magazine, Santa holding pen, 2 pens shown, “Christmas Reminder” $12
WAT-137 June 1912, B&W, 6x8, Travel, Coles Phillips illustration of woman in swing held up by Waterman pen $15
WAT-141 Sept 1911, B&W, 6x8, Travel, “Lightens the Studies of Young & Old”, pens, books, writings $15
WAT-254 1911, National Geographic, 7x10, B&W, "Waterman's Ideal Fountain Pen For Out Door Writing", illustration of a hand writing a letter while sitting on a porch, large illustration of Waterman's Ideal Fountain Pen $12
WAT-268 1910, McClures, 7x10, B&W, "Waterman's Ideal Fountain Pen The Most Important Part of Your Vacation Outfit", illustration of travel bag open with Waterman's Safety Pen sticking out of the bag $12
WAT-269 1909, Century, 7x10, B&W, "Waterman's Ideal fountain Pen, A Christmas Reminder", illustration of Santa Claus holding a large Waterman Fountain Point pointing at the Ideal logo $12
WAT-270 1908, McClure's, 7x10, B&W, " Until Everybody has a Waterman's Ideal Fountain Pen Santa Claus' bag must be full of them", illustration of Santa Claus holding a full bag of Waterman Ideal Fountain Pens, and illustration of 4 Waterman FP $12
WAT-272 1903, National Geographic, 7x10, B&W, "Christmas The Happy Time. Waterman's ideal Fountain Pen The Happy Gift because it insures a happy new year for everyone who receives it.", illustration of Santa Claus holding a Waterman Fountain Pen in each hand $12
WAT-284 1912, Century, 7x10, B&W, "The Present with a Future, Waterman's Ideal Fountain Pen", illustration of 3 Waterman Fountain Pens, and 2 bells ringing, large Ideal logo in center of bells $12
WAT-291  1912, National Geographic, 7x10, B&W, "A Biscuit, a Brick and a Bottle are at the start of making every Waterman's Ideal Fountain Pen", illustration of of a biscuit, brick, bottle, and Waterman's Production Plant $12

New
WAT-302
1910, Century Magazine, 6.5 x 9.5 inches. This Waterman ad has a musical theme and shows a hand with pen writing musical notes on staffed paper, plus some testimonials.
Waterman Musical Theme Ad - WAT302
Click on image to enlarge
$12

New
WAT-316
1902, not marked, but I believe this was from National Geographic, 6.5 x 4 inches, a half page ad. Cute little poem titled "My Ladys Correspondence" with a great illustration of a young girl wirting at a desk with spilled ink. There are 3 other writing related ads on the back side of this: Higgins Ink, Paul Wirt and Gem pencil sharpener.
Waterman My Ladys Correspondence Ad - WAT316
Click on image to enlarge
$12


Waterman Advertisment Sections
1800's 1900-1912 Teens Fifties
Twenties Thirties Forties



WAT-20 Dec 4, 1915, B&W, 2.5"x11", "The Handiest Thing in the World" $10
WAT-97 1918, B&W, 5x7, Black fountain pen shown, “An expression of Intelligent Appreciation” $12
WAT-119 Sep 13, 1919, B&W, 5.5"x14", BHR lever pen, Vassar College, "Tool of Opportunity" $15
WAT151 Sept 1919, B&W, 3x10, large BHR pen, etching of Vassar College at top, "Tool of Opportunity" $15
WAT-245 1913, National Geographic, 7x10, B&W, "Waterman's Ideal Fountain Pen For Your Summer Writing", illustration of 3 Waterman Fountain pens, one regular type with clip-cap, one Self-filling Type Gold Mounted, and one Safety Type Silver Mounted $12
WAT-248 1918, National Geographic, 7x10, B&W, "Develope the "Out-of Doors" Writing habit with Waterman's Ideal Fountain Pen", illustration of a lady sitting under a tree holding a Waterman Fountain Pen and a pad of paper, large illustration of Waterman's Ideal Fountain Pen, Safety Type Gold Band $12
WAT-273 December 1915, Good Housekeeping, 7x10, B&W, "Fill your Xmas List With Waterman's Ideal Fountain Pen":, illustration of Santa Claus holding a Waterman Fountain Pen in each hand, 2 other Waterman Fountain Pens shown next to the pens Santa is holding $12
WAT-286 1919, National Geographic, 7x10, B&W, "Santa Claus of today", illustration of man with a bag of Waterman Fountain Pens $11
WAT-287 1916, National Geographic, 7x10, B&W, "Self Regulating: The Patent & Inimitable Spoon Feed on every Waterman's Ideal Fountain Pen", illustration of top half of Waterman's Fountain pen and a gold pen point $11
WAT-288 1916, National Geographic, 7x10, B&W, "Waterman's Ideal Fountain Pen", illustration of 14 Kt. Gold Set With Diamonds Fountain Pen $12
WAT-289 1915, National Geographic, 7x10, B&W, "Waterman's Ideal Fountain Pen, Look for this Trade-Mark on the Barrel of the Pen", illustration of Waterman Fountain Pen over the pen are the words "Simple, Reliable, Durable, Inexpensive, and Guaranteed" $12
WAT-293  1914, National Geographic, 3x10, B&W, "Give Waterman's Ideal Fountain Pen", illustration of 2 Waterman Fountain Pens, one on each side of the text to form a border $12


Waterman Advertisment Sections
1800's 1900-1912 Teens Fifties
Twenties Thirties Forties



WAT-52 Sep 1926, B&W, 7x10, #01856 & #01852 BCHR pens shown, "Try a Waterman's" (Wahl ad on reverse side) $13
WAT-98 1926, B&W, 7x10, #01856 & #01852 BCHR pens shown, "Try a Waterman's" (Wahl ad on reverse side) $13
WAT-129 Dec 1925, B&W, 5x11, Large black fountain pen, pirate scene at top, Santa bottom left, “The Treasure Chest” $12
WAT-130 1925, B&W, 5x7, American Magazine, Large mottled pen, hand writing with same pen, “Your hand & your pen...” $12
WAT-135 1926, B&W, 8x12, American Magazine, Santa with pen set, & pirates on beach, “He chooses the Treasure Chest” $10
WAT-140 Dec 1926, B&W, 5x10, McCall’s, Santa with boxed set, pirates on beach, “He chooses the Treasure Chest” $12
WAT-142 1920’s?, B&W, 5x10, American Magazine, 2 BHR pens, “one of these two pens will suit you perfectly” $12
WAT164 June 1924, B&W, 7x10, 2 fountain pens illustrated, "Because it Breathes" $10
WAT-252 1929, National Geographic, 7x10, B&W, "For 46 years Waterman's has been doing for writing what the plane is now doing for travel", illustration of Waterman Fountain Pen $11
WAT-256 June 1920, National Geographic, 5 1/2x4, B&W, " A letter a day while you're away", illustration of Watermna's Ideal Fountain Pen on the right, gray background, on the bottom a ship $11
WAT-257 1926, National Geographic, 7x10, B&W, "Try a Waterman's Before You Buy a Fountain Pen", illustration of two Waterman Fountain Pens, one Full Fisted, big ink capacity, large nib, other Smaller Holder, smaller nib $11
WAT-271 1924, National Geographic, 7x10, B&W, "Say Merry Christmas with a Waterman's", illustration of 2 Waterman Fountain Pens, and a Christmas wreath in the background $11
WAT-274 1925, National Geographic, 7x10, B&W, "With a few strokes of a pen Richelieu demonstrated that the pen is mightier than the sword", illustration of Richelieu sitting in a chair, and a Waterman Fountain Pen $11
WAT-279 1926, National Geographic, 7x10, B&W, "One of These Two Pens Will Suit You Perfectly Both Are Waterman's", large illustration of two Fountain Pens, one Full Fisted, big ink capacity, large nib, the other, Smaller Holder, smaller nib $11
WAT-339 1924, 5x13, B&W, "Because it Breathes", illustration of Waterman's Spoon Feed Point, illustration of No. 0952 1/2 and No. 55 with Clip Cap $11


Waterman Advertisment Sections
1800's 1900-1912 Teens Fifties
Twenties Thirties Forties



WAT16 July 1932 B&W 11x14 2 Patricians, nib close up, "Microscope test" $9
WAT-21 Nov 1930, Full Color, 8.5x11, Lady Patricia, 3 sets shown $11
WAT-23 Dec 1930, Full Color, 8.5x11, 2 sets, 2 pens, desk set shown, "Christmas Gift.."$11
WAT-54 1936, B&W, 7x10, InkVue set, No. 7, No. 94, No. 84, No. 3, Lady Patricia, “No better pens than Waterman’s” $12
WAT-55 Sept 1933, B&W, 7x10, Improved No. 7 shown, “No ink on the holder” $12
WAT-56 1935, B&W, 7x10, Silver-Ray, InkVue fountain, “Self Starting Waterman’s” $12
WAT-57 Sept 18, 1937, B&W, 11x14, Lady Patricia InkVue shown, “you never have to shake a Waterman’s” $12
WAT-59 Dec 14, 1935, B&W, 11x14, Lady Patricia, Patrician, InkVue, No. 3, No. 7, (all sets), “Pen of the day-the self starting” $12
WAT-75 1935, B&W, 7x10, Lady Patricia, Patrician, InkVue, No. 3, No. 7, “Be sure the pen you give is self-starting” $12
WAT-80 1932, B&W, 7x10, Lady Patricia & Patrician, “38 mile writing test” $12
WAT-81 1932, B&W, 7x10, Lady Patricia & Patrician, “Microscope test” $12
WAT-84 Feb 1930, Full Color, 8x12, Patrician pen & pencil, “Waterman’s patrician for, craftsmanship & writing” $12
WAT-86 1937, B&W, InkVue pen, football player, “Starts FAST as a flash” $12
WAT-90, Dec 15, 1934, B&W, Saturday Evening Post, all sets-Patrician, No. 7, No. 3, No. 94, “5,136 letters tell you”, Christmas $12
WAT-101 1932, Full Color, 8x12, Patrician, Lady Patricia, “38 mile writing test” $12
WAT-103 1934, B&W, Collier’s, all sets-Patrician, No. 7, No. 3, No. 94, “5,136 letters tell you”, Christmas $12
WAT136 Jul 29, 1939 B&W 5x14 Nib enlargement, Elisha Waterman, "Let me Prove it" $6
WAT-143 Oct 1933, B&W, 5x11, American Magazine, No. 7-Tip fill ink filling, “No ink on the holder! No ink on the hands!” $10
WAT-144 Nov 1933, B&W, 5x11, American Magazine, No 7, Tip-fill ink filling, “Striking improvement” $10
WAT-155 June 1935, B&W, 9x12, Self-Starting Pen, “Writes as soon as the point touches the paper”, mom, dad, little sister, and graduate $10
WAT-157 Oct 1935, B&W, 8 1/2 x11, B&W, “Pen of the Day-Self Starting Watermans Man writing” $10
WAT-158 1930’s, Full Color, 9x12, 4 Patricians, 1 Patrician set, ‘This Christmas there is something NEW” $11
WAT-160 1936, B&W, 8 1/2 x11, Ink-Vue, “No better gifts than pens” $10
WAT177 Inkvue Oct 3, 1936, B&W, 11x14, Cut away view of Inkvue pen, "What goes on inside?" $11
WAT201 Winter 1932, Nat Geographic, B&W, 7x10, “Give Waterman’s the Pen with the Perfect Point”, boxed sets shown of Patrician, Number 94, Number 92 and Lady Patricia, nib close ups across bottom of ad $10
WAT220 1930, 8x11.75, full color, “Waterman’s new Patrician Pen....”, lengthy text description of colors, styling, and price, Patrician FP & pencil illustrated in Jet $12
WAT232 Sept 1932, Nat Geographic, B&W, 7x10, “Waterman’s shows what happens to Pen Points after a 38 mile Writing Test”, Scientist illustrated looking at pens in writing machine, Patrician & Lady Patrician illustrated on right, 4 nib close ups illustrated vertically in center $10
WAT238 1935, National Geographic, 7x10, B&W, “The Self-Starting Waterman’s No Shaking No Spattering of Ink No Flooding”, illustration of gentleman writing with a self-stater, also a large illustration of a Self-Starting Fountain Pen $10
WAT-331 December 1932, Ladies Home Journal, 11x14, B&W, "Give Waterman's the Pen with the Perfect Point", illustrations of Waterman's Patrician set, No. 94 Set, No. 92 set, and Lady Patricia set $10
WAT-333 1937, 11x14, B&W, "It Starts quick as a wink...It Starts quick as a cat...It Starts quick as a flash...It Starts quick as a whippet", illustration of girl winking, cat playing, football player, dog, and a De Lucxe Ink-Vue Fountain Pen for men $10
WAT-335 May 28, 1932, Collier's, 14x22-double page ad, B&W, "Waterman's made this microscope test for you", illustration of man looking through a microscope at various fountain pens in the same class, illustrations of nibs magnified through the scope, demonsrating that Waterman's point is perfect, also shown No. 92, No. 94, Lady Patricia, and Patrician Fountain Pens $14
WAT-341 Nov. 7, 1936, The Saturday Evening Post, 11x14, B&W, "New invention simplifies filling", illustration of Ink-Vue being filled, and a De Luxe Fountain Pen and Pencil Set $10
WAT-342 Nov. 7, 1936, The Saturday Evening Post, 11x14, B&W, "New invention simplifies filling", illustration of Ink-Vue being filled, and a De Luxe Fountain Pen and Pencil Set $10
WAT-343 Sept. 6, 1930, The Saturday Evening Post, 11x14, Full Color, " Waterman's Lady Patricia, a woman's own pen designed expressly for her!", illustration of Lady Patricia Fountain Pen and Pencil in persian $11
WAT-344  1930, 8x12, full color, "The Gift for Brand-New Shiny A B's and High School Diplomatist", illustration of 2 Waterman Fountain Pen and Pencil sets and 1 Waterman Desk set $11


Waterman Advertisment Sections
1800's 1900-1912 Teens Fifties
Twenties Thirties Forties



WAT01 1940's Color 11x14 100 Year Pen, "Waterman's for Everyone", Xmas ad $10
WAT07 late 1940's Color 11x14 Garland, Crusader, Corinth $10
WAT10 late 1940's Color 11x14 Crusade, Leader set $10
WAT-61 1948, Full Color, 11x14, Statleigh, Corinth, Garland, Crusader shown, Xmas tree illustrated, "..pen that pleases everyone" (sm mark on btm) $5
WAT-93 May 21, 1949, Crusader, comic man & woman on flying pen, “Gift with lift” $10
WAT-1021947, Full Color, 11x14, Taperite, Crusader shown, woman illustrated $10
WAT-111 Jan 23, 1946, B&W&yellow, 11x14, Statleigh, Citation, Medalist shown, dancer, skater & ballerina illustrated, "Sleek..Slim..Terrific!" $10
WAT-330 February 10, 1940, The Saturday Evening Post, 11x14, B&W, "Wateraman's NEW Pen...A sensational best seller!", large illustration of Waterman's Hundred Year Pen, small illustrations of Vacuum-fill No. 511 Set, De Luxe Lady Patricia Vacuum-fill No. 651V Set, Full-fill Pen No. 351, and Full-fill Pen No. 351V $9
WAT-347 1945, 11x14, full color, "How to say: Merry Christmas...and many of them!", illustration of winter scene with sled, church and people iceskating, illustratons of 3 Waterman Fountain Pens, adn one Fountain Pen and Pencil Set $10
WAT-348 Dec. 14, 1940, The Saturday Evening Post, 11x14, full color, "The Finest Christmas Gift you can Give Waterman's New 100 Year Pens", illustration of 4 Pen and Pencil Sets, 1 Waterman Desk Set, and 2 Waterman Fountain Pens $10
WAT-349 Dec. 14, 1940, The Saturday Evening Post, 11x14, full color, "The Finest Christmas Gift you can Give Waterman's New 100 Year Pens", illustration of 4 Pen and Pencil Sets, 1 Waterman Desk Set, and 2 Waterman Fountain Pens $10
WAT-350 1947, 11x14, full color, "Many pens...many claims...but still...no pen writes like a Waterman's", illustraton of The Stateleigh and The Citation Fountain Pens $10
WAT-354 Nov. 20, 1947, The Saturday Evening Post, 11x14, full color, "Smart people know... the smartest gift's a Waterman's", illustration of The Garland, The Corinth, The Stateleigh set, and the Crusader $10
WAT-355  Nov. 29, 1947, The Saturday Evening Post, 11x14, full color, "Smart people know... the smartest gift's a Waterman's", illustration of The Garland, The Corinth, The Stateleigh set, and the Crusader $10


Waterman Advertisment Sections
1800's 1900-1912 Teens Fifties
Twenties Thirties Forties



WAT-19 1955, Full Color, 11x14, CF, "Perfect way to fill the Perfect pen" $9
WAT-104 1955, Full Color, 11x14, CF, "Perfect way to fill the Perfect pen" $9
WAT-105 1954, Full Color, 11x14, CF blk & gold set shown, "wonderful way to fill a pen!" $9
WAT-108 Oct 23, 1954, Full Color, 11x14, CF, hand holding a cartridge, "makes all other fountain pens out of date" $9
WAT-110  May 15, 1954, B&W&yellow, 11x14, Sapphire, man & woman with car illustrated, "Nothing else writes as smoothly" $9



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